In leadtributor.cloud you can decide yourself according to which criteria your leads are offered on a marketplace. You can choose from the following:
- Perimeter
- Sales area
- All partners
- Attributes
- and the so called combination
This article deals with the distribution criteria combination. If you decide to use the combined distribution, you can combine practically all criteria according to your needs.
Here is an example from the field:
You want a lead to be offered first to all Gold partners within the perimeter of 100 km. If none of the Gold partners within the perimeter of 100 km accepts the lead offer, you would like to offer the lead to all Gold partners within the perimeter of 200 km or to all Silver partners in a certain sales area, until you then offer the lead in the final step to all Gold, Silver and Bronze partners within the perimeter of 500 km. Then the structure would look like this:
Step 1: Attribute Gold and perimeter 100 km

In step 1 you select as criteria Combination and the operand and, since both criteria (partner attribute and perimeter) must be fulfilled.
Step 2: Partner attribute Gold with an extension of the perimeter to 200 km or Silver partner in the respective sales area

In step 2 you select as criteria Combination, but this time with the operand or on level 1, as your leads on level 2 are to be offered to the person group Gold partner and 200 km or Silver partner within the respective sales area.
Step 3: Partner attribute Gold, Silver or Bronze and perimeter 500 km

Here you also select Combination with the operand and, because both partner attribute and permineter are to be taken into account. However, it is important that you deactivate the slider for partner attributes in the editor view so that only one attribute is taken into account and not all together:

Please note:
We will be happy to advise you on the possibilities of distribution and support you in setting up your individual distribution process. You can reach our support team via e-mail at cloud-support@leadtributor.com.
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